Connect Visions, Co-create Excellence
Well Link Financial Group is a Hong Kong-based integrated financial institution, with operations spanning banking, life insurance, general insurance, and securities. We aim to become a leading integrated financial services group in Hong Kong, delivering professional and reliable services across Mainland China, Hong Kong, and Macau.
Through our integrated model, we provide tailored financial solutions for individuals and institutions, covering wealth management, risk protection, capital markets, and corporate finance. More than a service provider, we act as a strategic partner to our clients. True to our name as a "bridge," we connect today with tomorrow, helping clients achieve key financial and life goals.
Group Values
Moving forward, the Group will continue to uphold a prudent and forward-thinking philosophy that benefits the nation, society, and enterprises, consistently contributing to the community.
Act with Goodwill, Advance Inclusive Finance
We operate with goodwill — steady, sincere, and fair. We serve society responsibly, as an accountable and principled enterprise.
Innovating Wealth Management
Well Link Financial Group is committed to innovation, delivering more efficient and personalized wealth management. As an integrated platform of banking, insurance, and securities, we combine cross-sector resources to break traditional boundaries and advance toward more innovative, seamless services. This drives our industry innovation and builds our future financial ecosystem.
Our diversified structure provides a clear path and solid protection for every wealth journey, partnering with clients for a stable future.